Clearbrook Financial

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Created: 02/19/11
Last Edited: 07/30/13
1718
7
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Description
New brand identity system created to stand out from competition. Coordinated marketing communications system created utilizing innovative copy, visuals and
information design to emphasize company’s key points of differentiation. System includes pocket folder, sales brochure, product sheets and presentation booklets.
  • A critical challenge was to quickly achieve the visibility and stature needed to compete with much larger, established firms.

    Solution was to create a distinctive brand identity system that conveyed the image of an established, highly professional firm. Created a coordinated marketing communications system that utilized innovative copy, visuals and information design to emphasize Clearbrook’s key points of differentiation.

    System includes logo, pocketfolder, brochure, powerpoint system, product sheets and website.
  •    Custom die cut tab for pocketfolder
  •    Embossed powerpoint cover
  •     Product sheets
  •           Website: Contemporary, engaging design created to reflect new brand identity system.
              Role of Design Director for website.

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