UC Davis approached me to design the identity of the new Center for
Science and Innovation Studies. I worked with the center to create and
implement a dynamic identity for print and digital media.
The Center for Science & Innovation studies is
set up as a cross disciplinary institute spanning disciplines from law
to literature and from policy to physics, studying all aspects of the
processes of innovation. The identity needs to reflect the open,
inclusive and dynamic character of the center, serving as a hub within
the university, connecting different disciplines. The final design
presents a modular and continuously developing disposition.
logo consists of a word mark and an image. The image is variable,
changing with application, project and with time (both over time and in
time using animation on the sitebr>