Carr's Crackers

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Created: 03/12/13
Last Edited: 09/12/13
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Description
This is a student project of Packaging Technology class with Professor Thomas Delaney, in the Communication Design program of Pratt Institute.
  • Carr's Crackers
  • The story of Carr's Biscuits began during the British Industrial Revolution, when Jonathan Carr set up a small bakery in the city of Carlisle, England in 1831. 

    The business thrived, and became so popular that only 10 years later it was granted Queen Victoria's Royal Warrant, an award that has been granted to Carr's by British royalty continuously since that time.

    This is a Carr’s limited edition, and commemoratively packaged staple cracker product, specially designed for you younger, “hipper” foodie-types. The cracker’s product shape is based upon a “comma”, encouraging you to take a break, and relish the delight of Carr’s crackers!

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