Cafe Ritto - identity

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Created: 12/05/12
Last Edited: 03/21/13
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Description
Branding Concept
For this project I designed the logo with clean sans serif lowercase type. I modified the kerning to strengthen the contemporary look of the logo. My main objective was to create the visual brand through food photography. I carefully stylized all of the photography in order to capture a healthy, homemade and creative cooking style of Café Ritto.

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