“ Brave New World” is a novel about a utilitarian society that practices social stability. The inhabitants of this world are predetermined to occupy a certain caste. Each class is also conditioned physically, mentally and emotionally to live in the community. This book jacket reflects the immoral aspects of the world by showing infants on a conveyor belt being mass produced like car parts. The typography references to the novel’s vocabulary being brainwashed into each child. This teaches them to function properly in the society for the goal of communal happiness, no matter the ethical cost.