Brand Identity | East Coast Board Company | 2011

Project for Corcoran College of Art + Design | Spring 2011

Comprehensive brand identity for ecBoard. ecBoard is a board shop providing snowboard, skateboard, wake board, and surf gear to East coast boarders.

The logo has been designed to represent the motion
and excitement of extreme sports, such as skate, snow,
wake, and surf boarding. The simple shape is at once a
wave, mountain, and half pipe. The simplicity will make
the logo easily recognizable while not interfering with
the many logos and brands sold in the retail store.

*Note: since this is a school project, I do not own the imagery in the catalogs (although the images on the skateboards are my own). If you see one of your images in the catalog or style guide and would like a credit email me and I'll put you right up here! Thanks**