Born And Bread

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Created: 03/13/13
Last Edited: 03/18/14
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Description
Born And Bread is a organic bread company out of Omaha, NE. It was designed for the primary audience of a woman in her late 20's, blogger/stylist, and has a cat named Mr. Meogwi. My assignment was to design packaging for a farm to fork product that was sustainable and used low-impact materials.
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    Born And Bread is an organic bread company out of Omaha, NE. It was designed for the primary audience of a woman in her late 20's, blogger/stylist, and has a cat named Mr. Meogwi. My assignment was to design packaging for a farm to fork product that was sustainable and used low-impact materials.
     
    +BRAND STORY 
    It all starts with the ingredients we choose: they’re simple, wholesome and organic. We keep it local and take great care in selecting the right ingredients and ingredient partners to make our delicious breads. This selection process means knowing the ingredients’ source all the way back to the seed, making sure every part of the bread is formed proudly with integrity. Born and Bread has always been about living free – free of artificial ingredients, preservatives, high fructose corn syrup, trans-fat and genetically modified organisms.
     
    +BRAND ATTRIBUTES
    Quality, Smart, Trustworthy, Urban, DIY
     

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