Bio-Rad Website Launch Campaign

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Created: 06/21/11
Last Edited: 11/20/12
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Description
Lauch campaign for Bio-Rad.com. Where I took a key role is promoting new features of site.
  • bio-rad.com
    Website Launch Campaign
  • Bio-Rad.com has evolved from a content/reference website to a full blow eccomerce site that allows customers to order online, keep track of inventory and automatically refill any consumables needed. In addition Bio-Rad added a ton more features to give the customer a better user experience. I was tasked on developing a website launch that included customer facing components as well as pieces for internal use.

    Art Direction:

    - Brochure Print/Interactive
    - Sales Force specific training pieces
    - Tech Support specific training pieces
    - T-Shirt

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