Binghamton Downtown, Inc.

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Created: 07/26/11
Last Edited: 12/04/12
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Description
Binghamton Downtown, Inc. is a non-profit organization which is dedicated to the protection and preservation of Binghamton’s architectural history and prowess, as well as the revival of interest in and a renewed downtown “scene”. They wished to target homeowners, residents, and the college community; this is the ideal market to raise awareness to attend downtown events, restaurants, etc. In order to do this, they needed to market aggressively and with a new visual face.
  • Binghamton Downtown, Inc.
    Non-Profit Organization
  • Binghamton Downtown, Inc. is a non-profit organization which is dedicated to the protection and preservation of Binghamton’s architectural history and prowess, as well as the revival of interest in and a renewed downtown “scene”. They wished to target homeowners, residents, and the college community; this is the ideal market to raise awareness to attend downtown events, restaurants, etc. In order to do this, they needed to market aggressively and with a new visual face.

    I provided branding & identity, advertising concepts & execution, and web design.

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