Bavarian Chocolate

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Created: 03/28/10
Last Edited: 11/27/12
437
7
1
Description
2009 Pratt Institute
4" × 3¼" × ½"

Brief: Fictional 100-year-old, family-owned,chocolate company is seeking a fresh, high-end bar design for a new line of flavored chocolates.Brand must keep true to its historical roots. Solution: The company logo established strongvalues to the Bavarian tradition by utilizing the family crest. The subbrand, Reserves, takes a sophisticated approach with dominate flavor bands, script type and illustrated appetite appeal.

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