- Baronial Brand Identity
Branding identity + graphic design.
- Anticipated todraw attention to the expert printing services they supply, the Baronial brandencompassed a background palette of cool grey and black alongside twelvecarefully chosen and distinct colour blocks. If required to work in black andwhite, the colour blocks were simply replaced with outline squares. The fontOptima was utilisedfor the companies name to create an element of friendliness and wasbalanced well alongside the Futura face used for all other lettering.