Audience Profile Posters

Project Brief
The goal of this project is to design two posters for a specific student organization at the Universoity of Kansas. Each poster will focus on a different target audience. Two audience personas will be identified and will aid in the design of each poster. A successful poster will speak specifically to the targeted audience and will clearly and effectivly promote the student organization and inform the intended audience.

Poster 1
Promotes the University Daily Kansan to new students:
- freshmen
- non-traditional students
- international students

Poster 2
The purpose of this poster is to inform existing readers about the new design of the University Daily Kansan and how it works, helping them become familiar with the new format of the paper. Keeping the readers informed and up to date.