AU Senior Showcase Promotion

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Created: 12/17/12
Last Edited: 02/20/13
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Description
Anderson University Senior Art Showcase promotional materials (poster, postcard series, website)
  • AU SENIOR SHOWCASE PROMOTION
    "there is a time for departure even when there's no certain place to go"
  • Opportunity
    Work with a team of fellow design seniors to concept and execute various promotional materials for the Anderson University senior art show
     
    Solution
    From the beginning, my group wanted to capture the uniting thread between each of the art concentrations. We realized that the studios in the Rainey arts building truly become our home over the four years we spent at Anderson University. Communicating the Gestalt philosophy of “the whole is greater than the sum of its parts” was also very important because it is something that every single Anderson University art student must learn. With this in mind, we created a series of postcards and a poster that feature the word “home” rendered in media familiar to each concentration in the art department. Not only has Anderson University become our home, but we have made the university stronger because of our collective achievements.

    Promotional materials included are a poster and postcard series featuring the “home” motif and a Brady Bunch inspired website.

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