JAGUAR: XKR-S Dealer Promotional Tri-fold, 2009 (outside)
Role: Senior designer tasked leading a creative team and creating a print collateral refresh for the Jaguar X-Series.
Objective: Print collateral intended to acquaint previous and current Jaguar owners with new models.
Results: In-dealer sales escalated.
Software: Adobe CSS 5.5 — InDesign, Photoshop, Illustrator
Layout and typography.