Legenda coffee packaging design and illustration

  • There are things that are worth being faithful to. Coffee, for example.
    John Galsworthy

  • During centuries people admire coffee, the way it tastes, the way it smells. Atmosphere of small morning coffee break became a beautiful tradition, ritual for the majority of people. It is a several minutes pause to slow down and enjoy, take a deep breath, find the beauty around, live this moment. It can be a moment of joy for a couple after their first night together or a moment of silence for a young mother that had a restless sleep, it can be a moment of relax for a busy office worker on his way to office, it can be a moment of sharing and communication for old ladies in cafe. But anyway coffee became a pleasure available for everyone.  Legendary coffee Legenda gives an opportunity to enjoy this moment and to share it with someone you love. 


  • Packaging design and illustration were inspired by coffee related details. Color palette was chosen to be monochrome, to show the taste of coffee through the depth of color. Though a variety of shades was used to create a rich composition.