Making It | Season 2 Teaser

  • Making It | Season 2 Teaser
    Creative Direction, Concept Development & Design

    For the sophomore season of Making It, we built on the creative, whimsical nature of the show to create a world that was both crafted and practical.  Forests of paper trees and running streams of shimmering cellophane set the stage for a crafty campfire and marshmallow toasting.  Hand-crafted puppets (done by the director himself), and a playful dragon brought to life help to shape the wonderfully warm story being to by Nick Offerman and Amy Poehler.  The crafting of the spot seamlessly takes you in and out of practical and CG/VFX while telling a story based in imagination and reality.  As creatives, projects like this one offer us the opportunity to spread our wings and have fun and that's when the magic happens! 

    2020 Indigo Awards - GOLD

    President, NBC Entertainment Marketing & Digital: Len Fogge
    EVP, On-Air Marketing & Video Creative: Ron Hayes
    SVP, Original Production: Tracy Grandstaff
    VP, Video Design & MAGIC: Kari St. Clair

    Creative Director, Video Design & MAGIC: Grant Okita
    Design: Brian Williams, Grant Okita, Tim Norman
    2D & 3D Lead: Brian Williams
    3D Animation & Modeling: Brian Williams
    VFX & Compositing: Tim Norman

    Director: Ryan Sage
    Director of Photography: Chuck Ozeas
    Producer: Warren Farnes
    Art Director / Production Designer: Marcelle Gravel
    Writer: Michael Loprete

    This project was produced at NBCUniversal.

  • On-Air Promotions

  • Design

  • Tell me a story.