ОСИГ – Brand Identity Design

  • What is National Hospitality Industry Union

    Non-profit organization, established for the purpose of consolidation of tourist business organizations to protect their professional interests, solving systemic problems in the field of tourism through the introduction of an integrated approach to the development of areas with tourism potential.

    The main tasks are to create a positive image of Russia as an attractive destination for recreation and tourism; to unite the efforts of tourism market players and protect their rights and interests; to organize experience exchange in order to improve the tools of tourism activities; to conduct marketing research, collection of statistical data and much more. 

    Our mission is to form and promote a new national idea "We develop tourism - we develop Russia.

  • Web site

    After the client approved the visual style and developed the Brand Identity Guideline, we applied the new National Hospitality Industry Union image to the information environment and developed a web site 
    for the client.

  • Credits

    Art Direction: Slava Kislyakov
    Brand Identity Designer: Sergey Yakovenko
    UX/UI Designer: Maksim Shavkutenko

    Client: National Hospitality Industry Union

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