A special project created for Microsoft in collaboration with IncRussia. The goal was to tell about a serious issue in an engaging and funny way. Cybercrime is today’s fastest-growing form of criminal activity. 43% of online attacks are now aimed at small businesses, yet only 14% are prepared to defend themselves. The immersive longread shows the kind of danger we’re facing dealing with a completely standard situation. We were using the expressive means of 3d to grab reader attention and pinpoint the problem.