The identity of Merlak Wines
aims to communicate quality and wine-peculiarities by using simple and basic forms. The logo is neat and closely related to winemaking (the sign is inspired by the tendrils of the vine). The labels feature symbols that graphically resume the various taste and aroma characteristics of Merlak wines. The graphical interpretation of winery is based on distinctive minimalistic symbols combined with a vinicultural spirit. Compositions of fixed semicircles and of thin line motifs make up a harmonious visual system built upon a black, elegant, background.