Tacolote Food Truck



  • Tacolote Taco Truck

    Client
    Tacolote (referencing the nahuatl name for owl,
    "tecolote") is a taco truck concept from Mexico
    City serving recipes made from scratch passed
    down generation to generation.

    Direction
    In line with the play on words, the brand's logo
    and typography direction are both stylized with
    pre-Colombian design motifs found throughout
    Mexico, particularly Mexico City.