PLAYFULLY / MFA Graphic Design Thesis

  • Objective /
    An mfa thesis project is a year-long exploration of a chosen topic that identifies a problem around us and uses design thinking to find a possible solution. This includes a variety of in-depth research techniques, strategies, development and execution of deliverables, all while keeping the ultimate outcome in mind.

    Approach /
    Playfully's design solutions reflect its firm belief that toys aren’t an end in themselves, but rather a launchpad for the child’s imagination and ingenuity. Playfully is a hypothetical brand that focuses on toys that stimulate a child’s mind, enhance creativity and encourage activity. The selection of toys and the manner they are used while playing influence how a child meets her/ his optimal learning potential during early developmental years. Playfully’s goal is to promote toys that provide such opportunities for imaginative play.

  • Playfully Identity
  • Playfully Icons
  • Playfully Illustrations
  • Playfully Imagery
  • Playfully Magazine
  • Playfully Guide Book
  • Playfully Promotional Posters
  • Playfully App
  • Playfully Website
  • Playfully Subscription Box
  • Playfully Booklet
  • Playfully Event
  • Playfully_life Social Media Feed
  • Project / MFA Thesis
    Instructor / Phil Hamlett, Wioleta Kaminska, Carolina De Bartolo
    MFA Graphic Design
    Academy of Art University
    © Krishnapriya Dutta Gupta