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NICKELODEON SAN DIEGO COMIC CON 2017I had the pleasure and challenge of once again working on the design of Nickelodeon's San Diego Comic Con booth for 2017. This was a huge project, made possible by an entire team at Nickelodeon and Glow Exhibitions. My role was to create the graphic elements, design the installations, and illustrate the artwork [and pineapple], and provide technical specs to the fabrication team. Process and photos below, as well as credits.
Lead Designer: Anthony PetrieBooth Concept & Design VP: Christopher Groll
Art Director: Oona Stern
Fabrication: Glow International Exhibitions
Project Manager: Te'Niijah Bussey
Photo Credits: Oona Stern + Thomas DiGrazia -
Nickelodeon SDCC 2017 Booth Design
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FINAL COMIC CON BOOTH DESIGN
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The giant pineapple housed an interactive video experience and was fabricated with a metal frame structure with sublimated fabric panels.
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Nickelodeon SDCC 2017 Booth Design [Pineapple]
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Nickelodeon SDCC 2017 Booth Design [Pineapple]
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Nickelodeon SDCC 2017 Booth Design [Pineapple]
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Nickelodeon SDCC 2017 Booth Design [Pineapple]
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Nickelodeon SDCC 2017 Booth Design [Pineapple porthole detail]
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Nickelodeon SDCC 2017 Booth Design [Pineapple]
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Nickelodeon SDCC 2017 Booth Design [Me in front of the pineapple]
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Nickelodeon SDCC 2017 Booth Design [Pineapple and front desk view]
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Nickelodeon SDCC 2017 Booth Design [Front desk view]
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Nickelodeon SDCC 2017 Booth Design [Front desk view]
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The multi property signing wall installation was created by printing on plywood pieces cut to shape and layered.
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Nickelodeon SDCC 2017 Booth Design [Multi-property wood installation]
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Nickelodeon SDCC 2017 Booth Design [Multi-property wood installation]
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Nickelodeon SDCC 2017 Booth Design [TMNT Animation team, Kevin Eastman, and Stan Sakai]
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Nickelodeon SDCC 2017 Booth Design [Front desk view]
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Nickelodeon SDCC 2017 Booth Design [Me in front of the multi-property wood installation]
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The Hey Arnold wall was made from flat layered gator board, and a fabricated fire hydrant with vinyl graphics.
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Nickelodeon SDCC 2017 Booth Design [Hey Arnold wall view]
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Nickelodeon SDCC 2017 Booth Design [Hey Arnold wall view]
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Helga's Shrine was designed and sculpted by Glow Exhibitions. iPad screens have live Instagram feeds from the con.
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Nickelodeon SDCC 2017 Booth Design [Helga Shrine - Design credit: Glow Exhibitions]
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Nickelodeon SDCC 2017 Booth Design [Helga Shrine - Design credit: Glow Exhibitions]
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Nickelodeon SDCC 2017 Booth Design [Helga Shrine - Design credit: Glow Exhibitions]
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Nickelodeon SDCC 2017 Booth Design [Helga Shrine Detail - Design credit: Glow Exhibitions]
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The storefront is window is a fabricated Rocko TV with gator board characters atop.
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Nickelodeon SDCC 2017 Booth Design [Rocko storefront and product display]
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The TMNT installation was made with vinyl decals on layered gator board and acrylic sheets for the buildings. The windows were die-cut to allow LED lighting from behind. This area was for a 'design-your-own' t-shirt experience.
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Nickelodeon SDCC 2017 Booth Design [TMNT interactive wall detail]
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Nickelodeon SDCC 2017 Booth Design [TMNT interactive wall detail]
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Nickelodeon SDCC 2017 Booth Design [TMNT interactive wall detail]
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Nickelodeon SDCC 2017 Booth Design [TMNT interactive wall detail]
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Nickelodeon SDCC 2017 Booth Design [TMNT interactive wall detail]
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INITIAL BOOTH RENDERS [PRE-PRODUCTION]
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IN-PROGRESS CONSTRUCTION PHOTOS
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Courtesy of Glow Exhibitions
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Courtesy of Glow Exhibitions
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Courtesy of Glow Exhibitions
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Courtesy of Glow Exhibitions
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Courtesy of Glow Exhibitions
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Courtesy of Glow Exhibitions
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Courtesy of Glow Exhibitions
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Courtesy of Glow Exhibitions
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Courtesy of Glow Exhibitions
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TECHNICAL DRAWINGS AND PROCESS WORK
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Overhead diagram view
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Rug Design
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Back view of TMNT installation design
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Front view schematic of TMNT installation
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TMNT wall + Helga shrine + Hey Arnold transition wall mock-up
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Storefront schematic
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Back view of storefront design
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Multi-property installation schematic
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Desk side view schematic and pattern wall behind pineapple
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Reception and front desk elevations
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Hey Arnold and product display schematic
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Helga's window schematic
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Fire hydrant art and schematic
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Fire hydrant art and schematic
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Pineapple artwork flat panel skin artwork
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Pineapple artwork flat panel leaf artwork
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Pineapple diamond artwork
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SpongeBob porthole schematic
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SpongeBob entrance schematic
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Donatello sketch for TMNT installation
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Leonardo sketch for TMNT installation
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Michelangelo sketch for TMNT installation
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Raphael sketch for TMNT installation
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TMNT icons with unused artwork for the wood installation
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SDCC EXCLUSIVE USAGI YOJIMBO TOY PACKAGING DESIGN
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Figure on display at SDCC
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Final package design
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PACKAGING CONCEPTS AND SKETCHES
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©2017 Nickelodeon 2017
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