Colors: Art + Music Festival

  • Colors: Art + Music Festival—

  • Background:
    Colors: Art + Music Festival is an annual event that creates a conversation about global pollution. This festival is made up of live performances, community murals, and interactive installations sharing a single message. Together we are able to make a difference in our community. 
  • Approach:
    To share this bold message, an identity was made in the spirit of communication. This music festival is meant to be a place for open conversation on an important topic. Speaking directly to the name, a colorful palette was created throughout the whole brand system. Bright and enticing colors are used to spark insight to this music festival. A pattern that mimics our polluted waters is made to show an alternate way to see this problem.
  • *Created as a student project at the Academy of Art University