Empire Vineyards

FIELDS:Packaging
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Created: 08/29/12
Last Edited: 11/17/13
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Description
Empire Vineyards identity and package design.
  • Empire Vineyards
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    Package Design_3 /// Spring 2012
     
    OBJECTIVE
     
    Design labels and packaging for a line of wine, beer, or your choice of alcohol. Be highly creative. Students who choose wine will be required to produce three varietal or more.
     
    SOLUTION

    My research of over 8000 years of wine making & drinking for celebration inspired me to narratively design and create a line of old world French wines for the fictitious Empire Vineyards brand. The brand is made recognizable by creating an experience for the target audience when they drink at any occasion.
     
    PROCESS
     
    Concept: Emperor, illuminated manuscript, scrolls
     
     

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