PACK EXPO Exhibitor Playbooks, 2013-2015

  • PMMI contracted me to design the handbook (or "playbook") for their exhibitors for their annual PACK EXPO (and subsequent Pharma EXPO) tradeshows in 2013, 2014, and 2015. I was involved from concept creation all the way through print production. I also designed corresponding postcards for each event as well, encouraging exhibitors to invite their customers to attend the event.