It's a yearly ritual: two months of image swaps, copy edits, and lots of sweat over the small stuff. Here are E*TRADE Financial Corporation's 2015 and 2016 corporate reports. In partnership with E*TRADE's Investor Relations team, the design work was conceptualized and executed by yours truly. The end result is a short synopsis of what we've accomplished as an organization and where we're going. All while respecting the brand's evolving styleguide.