AIGA.org | My AIGA | Design Jobs | Design Archives | JOIN AIGA
AIGA Member Gallery
  • Gallery
  • About
  • Sign Up & Showcase Your Work
  • Login

Theropoda Branding - Dinosaur Fossil Excavation

Branding, Graphic Design, Typography
  •  
     
  •  
     
  •  
     
  •  
     
     
     
  • www.theropodaexpeditions.com
  •  
     
     
     
     

    Thank you for watching!
     
     
     
     
    Follow us on:
     
    Dribbble | Twitter | Pinterest | Facebook

     
     
     
     
    www.concreate.it
     
     
     
     
Multiple Owners
  • Concreate Studio
  • Antonio Bellan
  • Tomas Massarenti
    • Opima / Branding
    • Branding, Graphic Design, Typography
    • Bodeguita Cigar Club / Branding
    • Branding, Art Direction, Graphic Design
    • Nuova Regal / Rebrand
    • Branding, Graphic Design, Art Direction
    • Barber Shop / Branding
    • Branding, Graphic Design, Photography
    • Logo Collection: 12 Logos Explained by Animations.
    • Branding, Graphic Design, Typography
View All Projects

Discuss This Project:

You must Log in as a Creative to join the conversation
    Load More↓

    Project By

    Multiple Owners
    • Concreate Studio
    • Antonio Bellan
    • Tomas Massarenti
    Share Project

    About Project

    Theropoda Expeditions is a dinosaur fossil excavation and preparation venture based in Texas. They sell specimens to private collections and public. We have been asked to create an elegant brand, considering the exclusivity of this kind of business. We have worked on a meaningful symbol which combines a monogram (the initial letter “T” of the name), a paw (the word Theropoda from Greek meaning “beast feet”), a shield (symbol of safety and prestige) and an arrow facing up (which recalls conceptually the north and the “Expedition”), maintaining a simple and elegant shape. We have designed the typeface of the name Theropoda with some characteristics of the symbol, like the particular shape of the serifs and of the tail of the “R” letter. The main colour is a dark grey with a slight greenish tint, which recalls nature and adventure in a sober way. Theropoda Expeditions è un'impresa, con sede in Texas, che si occupa di scavi e praparazione di fossili di dinosauro, per poi venderli a collezioni private e pubbliche. Ci è stato chiesto di creare un marchio elegante, considerando l'esclusività di questo tipo di attività. Abbiamo lavorato su un simbolo ricco di significati che combina un monogramma (la lettera “T” iniziale del nome), una zampa (la parola Theropoda deriva dal greco e significa “piede di belva”), uno scudo (simbolo di sicurezza e di prestigio) ed una freccia rivolta verso l'alto (concettualmente il nord, che richiama la "spedizione"), mantenendo una forma semplice ed elegante. Abbiamo disegnato il carattere tipografico del nome Theropoda mantenendo alcune caratteristiche del simbolo, come la particolare forma delle grazie e della coda della lettera "R". Il colore principale è un grigio scuro con una leggera dominante verde, che richiama natura ed avventura in modo sobrio.
    Published: June 01, 2016
    • Views 7968
    • Appreciations 731
    • Comments 92
    Dinosaur dinosaurs Fossil excavation type design Logo Design museum luxury elegant minimal symbol adventure design
    • Project Copyright Info
      COPYRIGHT INFO:
      Attribution Non-commercial
      No Derivatives

      Read More
    • Report
    AIGA Member Gallery

    Terms

    Contact

    © 2021 AIGA Member Gallery
    • Help & FAQ
    • Behance TOS
    • Privacy
    • About Behance
    • Online Portfolios