• “Bringing Vancouver’s local art scene into the spotlight”


    Frame is a platform that will showcase artisans in Vancouver, presenting an intimate look into their creative process, strengthening the local art community.




  • WHERE'S THE LOCAL ART SCENE?


    Interviewing local artists made me realized they are more focused on creating high-quality pieces than in advertising themselves.





  • BRAND IDENTITY


    For the identity of the project I wanted to create a strong icon that could represent the project's purest essence and that could portray different types of art. A playful and flexible logo inspired the entire interface design.






  • Responsive platform


    I wanted to create real-life interaction between users so by encouraging direct conversations and suggesting art crawls around Vancouver,  FRAME would allow users to translate the digital experience into a tangible one.
    Additionally, an art community dashboard was created to keep people updated about upcoming events, weekly highlights, and local businesses promotions.
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