We select the fresh fruits and vegetables from the earth. The feature of FRUIT ESSENCE is enzyme fermentation to keep good bacteria in the gut of human body. Different from the conventional unfermented dried fruit, FRUIT ESSENCE brings you its distinct aroma, sweet taste and quite chewing. We use 2 concepts of both “Good Landscape, Good Fruit Farmers” and “Dish with Sweet Fruit and Vegetables” to create different motif strategies and to bring our products into the market to the multi-dimensional advantages of our brand and packaging. For “Good Landscape, Good Fruit Farmers,”we adopt the literacy style and friendly illustration to present the image of humble fruit farmers and fruit garden; for “Dish with Sweet Fruit and Vegetables,” we adopt the continuous decimal and illustration of square fruits to convey the colorful fruits and vegetables and funny visual effects.