3 Hotel Loyalty Branding Concepts

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Created: 04/15/08
Last Edited: 12/03/12
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Description
  • Three branding concepts for a global frequent hotel guest loyalty program for the Regent, Radisson, Country Inns & Suites, Park Plaza and Park Inn hotels. 
  • Concept 1: 

    modus:




    creative approach:






  • Brand Identity
    GRAPHIS LOGO international gold award, published in volume 7
  • Brand Identity

  • Website
  • Ads, Posters & Branded Items
  • Billboards
  • Tiered Membership Cards
  • Direct Mail
  • Welcome Kit
  • Concept 2: 


    creative approach:





  • Brand Identity
  • Welcome Kit

  • Tiered Membership Cards
  • Ads, Posters & Collateral
  • Concept 3:
    stay rewards:




    creative concept:




  • Brand identity
  • Tiered Membership Cards
  • Direct Mail
  • Ads & Posters
  • Welcome Kit

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