COFFEE IN FULL COLOR
One sunny day a long while ago, Greg Bucheister fought his way through a dream where a lion was born. Although now known for his charisma, ideas and hard working persona, Giuseppe was not always this way. Giuseppe, the lion, is a fictional persona working as a mascot for Coffeebar which has become a community hub for friends and families to gather and enjoy C1 grade cappuccinos with a slice of Italian lifestyle.
We designed small graphic treatments and sprinkled them throughout the menu system and website to convey key sustainable practices and Coffeebar service features.
Yep, against the grain with a left hand navigation system. Always mixing it up at OLAB. Accessible from your mobile phone most anytime except when your battery dies.
Location, location, we draw them just to make sure you know what to look for while en route.