MetLife Thought Leadership
The Benefits Edge Book
A 160 page book published by MetLife’s Thought Leadership division that presents a comprehensive, new vision about employee benefits. Targeted to Benefit Managers, HR Managers, CEO s, CFOs, and MetLife sales team, the book urges readers to view benefits as an untapped source of competitive differentiation and future business success instead of a monetary expense. The major goals of the book are to evoke change and action, to challenge the readers assumptions, and motivate them to think differently. Awarded first place in 2009 LACP Spotlight Award. Designed at Sullivan.