Haustraks | Identity

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    Haustraks is a online platform for young musicians, producers and fans of electronic music.
     
    The identity is aimed to be as fresh as a glass of lemonade in a summer day. We achieved this by the use of sonorous color and typography, combined in a minimal psychedelic vibe.

    The icy element in this lemonade would be the home page, as each week a track is highlighted in it and is displayed by an iceberg-looking interactive sound reactive wave that is created as the song plays (click here if you would like to play with it). 
     
     
     
     
     
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    The type designed for the logo, menu and headlines was inspired by the movement of sound waves.
     
    We wanted to create a playful set that would become the main identity of Haustraks.
     
     
     
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    The banners are square canvases used as secondary elements to accompaign the content of the magazine, social media... or in case an article needs a picture.
     
     
     
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  • This sound-reactive landscape is the main element in the home
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    CREATIVE & ART DIRECTION
    Eva Yarza & Marta Yarza
     
    JAVA
    Marta Yarza
     
    JAVASCRIPT
    Paul Renard
     
    CSS/ HTML
    Eva Yarza
     
    TYPOGRAPHY 
    Eva Yarza
     
     

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