• About

    Client: «Babel» restaurant — a piece of Odessa in a heart of Moscow.  It offers traditional Odessa cuisine, best seafood and fish from the Black Sea. This project was made by Odessa natives, including the owner and  the chef.

    Challenge: The design of logo and corporate identity.



  • Logo

    «Babel» restaurant is dedicated to the famous Odessa writer Isaac Babel (1894–1940). He was an outstanding Odessa short story writer of the first half of the XX century. He is best known as the author of such masterpieces as «Red Cavalry» and «Tales of Odessa». Unique style, bright colors, metaphorical richness, pictorial representation of characters and passion are typical for his prose.Logo represents an image of the most distinctive feature of the Isaac Babel's appearance — his famous spectacles with characteristic round lenses.



  • Identity

    Corporate identity organically combines historic spirit of the beginning of the century with a bright liveliness of the present. Mikhail Reva (famous artist and sculptor) has made a series of pencil drawings with the characters from Babel's novels. These art prints are decorating walls in the restaurant.



  • Project team:

    Boris Alexandrov — creative direction
    Mikhail Reva — illustrator
    Elena Parhisenko — designer
    Dimitry Panasiuk — copywriter

    Thank you for watching!