Poster design advertising Deeproot's environmental solution:
Deeproot develops solutions to enhance urban forests and surrounding watersheds in city streets, parking lots, campuses, and other heavily-paved areas. Silva Cell, our flagship product, is an underground framework for containing lightly compacted soil that supports large trees and absorbs runoff from rain, increasing air and water quality, reducing energy loads and mitigating heat island effect. Headquartered in San Francisco, California with locations in Vancouver, Canada, and London, UK, DeepRoot has more than forty years of exper-ience helping trees thrive in cities, nurturing over 500 blocks of urban treescape in the built environment.
City trees have a hard life. Polluted, pruned, and squeezed into tiny spaces, but urban forests need to thrive as much for our health as their own. Not that we treat them that way. Most cities stick trees in too little soil, give them minimal attention and hope for the best--usually stunted growth and an untimely death. A tree isn’t just an aesthetic improvement to a city. The services it provides (in terms of cleaning the air, managing water, and more--are incredibly valuable. An innovative new solution makes the process easier, and might result in more foliage-friendly urban environments.