• With a recent move to a prime location in the thriving downtown Denton area and a new under new leadership, we were approachedby Querencia Community Bike Shop to create a completely revamped identity for the shop. We merged the ideas of communal bond and the love of cycling to create a bold and fun logo mark resembling the letter "Q". The DIY nature of the bike shop is translated into the identity by way of hand-painted signage, chalkboard signs and the use of stamps to create the stationery.

    Designed with Steven Schroeder.