Good vs. Evil Packaging

  • For this academic design project, I created a line of designer toys and then developed a brand and packaging to go along with them. Each box was designed to hold 2 toys, one for the side of good and one for evil. The design of the box builds on this by splitting the design between the two sides. This also allowed for the boxes to be rotated on the shelf and lined up to create a continuous, interlinking message.